Need help with a brand refresh but don’t know where to begin? Enter your email below to get the questions that we’re exploring with our own brand as well as a few of our favorite resources when it comes to branding.

We're often asked how we come up with color palettes for brands. Color palettes help begin to set the overall aesthetic for a brand, and thus serve as an important aspect of a brand project. 

We’ve all heard that brands are important, but with so much content out there about brands, it can be hard to figure out exactly what a brand is—let alone how to come up with a solid one for your business.

In this guide, we’ll walk you through all of the different aspects of a brand you should consider and give you examples of ways to unite your entire online (and physical) presence to present a cohesive brand that appeals to your ideal client.